Marketing via Social Media: Time Saving through Syndication

 Last week, this item sold, so today I did an "out the door" post to my blog. I made sure to end the post with a link to the sold item, on my Etsy.

I no longer delete sold items: it deletes me from Treasuries, reducing my exposure, and it prevents visitors to my shop from seeing just how many wonderful things others have bought...eliminating a great incentive to "join the party."



You might be surprised to know that I didn't create the post in my blog, but directly from Flickr, using the Share feature (upper left, just above the photo) that attends every photo uploaded there. I added my blog and other social networks to the feature.


My blog has its own built-in magic. It's syndicated through Networked Blogs. So, when the post from Flickr hit my blog, a posting notice & link was immediately sent out on my Twitter stream, inviting followers to read. At the same time, it was also posted directly to my FaceBook Business Page and to my personal FB page, as well, along with the photo you see here. 


Using an already posted photo, on Flickr (the same photo I used to sell the item on Etsy), I was able to reach four other Social Media venues, in one click, with no duplication of effort. Like different entryways into a mall, each appealing to visitors from different places, the Social Media points of presence all ultimately lead to my primary online display and sales point. I get a lot done with one click.

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Comment by Victoria Cochran on February 9, 2012 at 9:12am

Thank you for the comment, Kathy. If *you* come up with additional time-savers/tips, be sure to let me know--I'm always "figuring it out" and appreciate input!

Comment by Kathy Ransom on February 9, 2012 at 6:30am

Thank you Victoria, great advice.  I'm using social marketing but find it very cumbersome and don't update very often.  I'm going straight to flickr!

Comment by Patricia Bridges on December 15, 2011 at 4:04pm

I do the same. Social media Marking rules.


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